Currently, the internet has been a major source of communication used for professional purposes. In view of the agility and speed, features of these resources, large, medium and small companies have been making use of it to publicize their brand, its products, and services, while developing their marketing online.
In this world of innovation and speed, there are some tools that can contribute to the development of your business through digital marketing. Some of these tools can optimize not only the quality of your services but also how to help you deal with your customers.
One is a tool called Moat, a free ad search tool that allows you to enter your competitors' brand names and find out what they have recently shown.
Another powerful tool used in digital marketing is the SocialAdNinja which is Software that has a database with 400 thousand PPC ads. This is a great tool for the overall monitoring of advertising on Facebook, for example.
There are some tools to improve the performance of your website. A very useful tool is Open Site Explorer This is a links search engine, which provides page and domain information, used anchor text and more. You can also compare website linking profiles.
Then there are unlimited paid and free resources to improve the functioning of your digital business and the digital marketing world that has been growing in the last 5 years, has intensified its activities through these tools.